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- #79 - Write your SaaS Growth 📈
#79 - Write your SaaS Growth 📈
Welcome to the edition #79 of Write Your SaaS Growth. In this edition, we discuss one thing … cold email.
Hello makers!
We are SaaSwrites, and every other Saturday, we curate/create this weekly newsletter ‘Write your SaaS Growth’ by SaaSwrites - a Growth Marketing Hub.
We discuss curated growth tactics, strategies, and marketing channels in easy-to-digest nuggets to help grow your SaaS.
Welcome to the edition #79 of Write Your SaaS Growth. In this edition, we discuss one thing … cold email.
Cold Email
Cold emails work. However, there are certain aspects to cold email that needs experimentation + hyper-understanding of your customer + super personalized messaging.
Before sharing my highest-performing cold email templates and campaigns
It is important to note that cold emails work when you have:
- a great offer
- social proof
- a good testimonial
- a specificity angleNow let’s move on to the templates:
— Akarshit (@theakarshit)
1:11 PM • Jul 1, 2022
But how do you actually get set up with cold email?
The most important thing is not to burn your domain! This means that you need to get additional domains and get those warmed up. Unfortunately that means getting up to speed with email routing, DMARC records and all that jazz. Don’t worry though - here is a rock solid guide on how to do this with this free Guide
Get some new domains set up → Warm them up → Get some emails → Send some volume.
This guide will help you get the domains set up:
You can use tools such as Snov, Apollo, Instantly.ai and others to warm up and actually do the sending. Personally we like Snov, but all are good!
Having trouble getting a response ?
Try one of these lines for your email follow ups.
1. Can I send more info?
2. Open to hearing more?
3. Is this worth a discussion to you?
4. Mind if I send a Loom I made explaining this?
5. Is {result/benefit} a priority for {Company} right now?
6. Want to see the strategy doc we made for {Company}?
7. I did a company audit for {Company), can I send it over?
8. Does this sound like something {Company} could benefit from?
9. If I could {generate X result} {risk reversal}, would you be interested in speaking?
That’s it for this week!
See you in a couple of Saturdays.
The SaaSwrites Team
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