Write your SaaS Growth with CTR Optimization

Hello makers!

We are SaaSwrites, and every other Saturday, we curate/create this weekly newsletter ‘Write your SaaS Growth’ by SaaSwrites - a Growth Marketing Hub.

We discuss curated growth tactics, strategies, and marketing channels in easy-to-digest nuggets to help grow your SaaS.

Welcome to the edition #82 of Write Your SaaS Growth. In this edition, we discuss one thing … Conversion Rate Optimization.

Whats going to get you more revenue?

A) Getting 10% more people to your site

B) Improving your conversion rate by 1%

?

Focusing on B is the 1 trick that people forget about once they get they get their marketing systems up and running.

We put out a video on this, check it out (just a couple of minutes):

This is the simple example:

Basically, just the way the math works, there is disproportional value to be had from taking extra focus on improving the conversion of your pages - regardless of what you are trying to do (sell SaaS, get a signup, waitlist, newsletters etc).

The problem is, we tend to create pages, start some marketing and then forget to test and measure!!

How do you improve the conversion rate?

• A/B testing

• Conversion copy

• Testimonials

+ a million other options! You got to find what works for you. Check out these resources:

Happy building!

The SaaSwrites Team